For more than 15 years, Rita worked as a group sales manager and digital marketing specialist for Fairfax Media (now Nine Entertainment Co). She later went on to launch her own innovative online marketing agency, providing effective solutions for different businesses across Australia. Her strong operational focus, coupled with extensive knowledge on the latest digital marketing trends, continues to result in an increase in sales and revenue for her clients.

An innovator with a deep understanding of digital marketing and digital products, Rita helps businesses clarify their message online and target the right audience. She also builds bespoke websites to maximise lead conversions and convert browsers into buyers, while implementing SEO strategies to increase online engagement and a higher ranking on Google.

She is a passionate keynote speaker and is available for professional speaking engagements and workshops across digital and content marketing, SEO and social media. Rita has a Diploma in Marketing and Sales from TAFE NSW and is Google Certified in Google Ad Words. She also completed the Foundational Leadership Program at Melbourne Business School.